Founded by Emelie Olsson, Mattias Tengblad, and Emil Angervall, Emil and Mattias have spent over 20 years building and scaling companies across MTG, Universal Music Sweden, and Pophouse. In 2015, they ventured into entrepreneurship, launching businesses like Sniph and a solar energy startup. But creativity was always home.
In 2018, a bold Facebook post from a friend connected them with Emelie — and it was a perfect match.
After working closely with hundreds of artists while building Corite, one thing became painfully clear: creativity was getting buried under admin, and the industry lacked real self-serve tools. So, we built Aflow — to let creatives and their teams focus on what actually matters: creating.